Hello Toothpaste
Have you ever noticed that no one really likes their toothpaste? Normal people don’t recommend their toothpaste or ever talk about it. Well, we were surprised to discover that hello is the first toothpaste that people actually kind of like. Because it’s vegan and has awesomely fresh ingredients like activated charcoal, hemp-seed oil, even matcha. And sometimes they even write 5-star reviews about it and post pictures of it online and, well, we thought all of this was just really weird. Strange even.
Out of home.
What People Are Saying
“It's Strange But OK To Like Toothpaste”
— Media Post
“humorously voyeuristic ads”
— Ads of brands
“Cheeky Activation”